10. Sınıf İngilizce Hazırlık Ders Kitabı Cevapları Sayfa 58

10. Sınıf İngilizce Hazırlık Ders Kitabı Sayfa 58 Cevapları Meb Yayınları‘na ulaşabilmek ve dersinizi kolayca yapabilmek için aşağıdaki yayınımızı mutlaka inceleyiniz.

10. Sınıf İngilizce Hazırlık Ders Kitabı Cevapları Sayfa 58

Reading

a. Discuss the following questions with your partner.

1. Are advertisements necessary for a product? What other factors may affect the popularity of a product?
2. Do you think advertisements are beneficial for the manufacturers or the customers? Why?

b. Read the text and find the main idea of each paragraph.

1. Advertising is beneficial both for manufacturers and customers.
2. Advertising will also be of high importance in the future.
3. Advertising is necessary and important for the development of a market value.
4. Advertising is intertwined into our daily lives.

Advertising is said to be a fascinating blend of psychology, passion and propaganda. It is quite unavoidable, persuasive, and interwoven into our daily lives. Just like a bombardment, almost everything we see in our daily lives has a brand name printed on it. That’s to say, there is no way of escaping advertising in our 24/7 sound bite world if we do not completely go off the grid. So, is it really necessary, important or effective as it is said to be? Once, Mark Twain (1835-1910 US writer and humorist) said that ‘‘Many a small thing has been made large by the right kind of advertising”. As he stated, in order to gain a name and reputation in the industry and acquire a market value, every company has to advertise its product. As a result, advertisers try to inform and convince customers by using various media such as television, newspapers, radio, banners, pamphlets or websites to spread their messages. Since manufacturers want many people to see their products or services, they are willing to spend huge amounts of money on it. Surprisingly, it has been revealed that US pharmaceutical companies spend twice as much on advertising as they do on research by a York University study recently. Besides, it is also said that more than $500 billion a year is spent on advertising worldwide today. Advertising is thought to be crucial for the business on the whole. The sole purpose of a business is to sell products and services to earn profits. Advertisements let the business gain more customers, thereby increasing business turnaround. The consumers, on the other hand, will never get to know about the products and services if they are not advertised. They help the consumers to make decisions regarding which product and service to buy. That means only with the help of advertisements, a consumer can get the best possible options. It is said that the art of advertising dates back to cave paintings in the prehistoric ages. It has been constantly changing since then. Especially in the last century, we have seen many dramatic shifts in its mediums because of the technological innovations. It seems that the future of advertising will also be shaped by technology and it is quite obvious that as long as there is money to be made by informing people where to spend, advertising will not be going anywhere soon.

• Cevap:

10. Sınıf Meb Yayınları İngilizce Hazırlık Ders Kitabı Sayfa 58 Cevabı ile ilgili aşağıda bulunan emojileri kullanarak duygularınızı belirtebilir aynı zamanda sosyal medyada paylaşarak bizlere katkıda bulunabilirsiniz.